Outfitting Your Adventurous Side
Kyle and Megan Denis wanted a brand that matched their vision for the store. After purchasing Tobacco Road Outdoor in September 2012 their first order of business was to change the communities perception of their amazing store. We guided them through the process of renaming the store, creating an identity and brand that had the vibe to match the product mix in the store and the personalities of the new owners. We set the brand free through, signage, website, business cards, advertising, POS, imagery and social media. We are very proud of the end result and we are even more proud of the new owners and our new friends Kyle and Megan!